New Coca Cola in New Can Launched to help reduce Obesity

New Coco Cola meant to help reduce obesity.

Have you seen the latest Coca Cola drink?

Coca-Cola is to launch a naturally sweetened drink with a third less sugar and calories than its regular cola as part of government and industry-wide efforts to tackle obesity.

Coca-Cola Life will go on sale in Britain in September following a pilot in Argentina and Chile, making it the first new Coca-Cola since Coke Zero was launched in 2006.

It will also be sold in a green can.

The new cola is sweetened with a blend of sugar and stevia leaf extract, and a 330ml can will

contain 89 calories.

A regular 330ml can of Coca-Cola contains 35 grams of sugar, or 39% of an adult’s GDA (guideline daily amount).

Coca-Cola Life will contain 22.1 grams or 25% of an adult’s GDA.

The two other Coca-Cola drinks, Coke Zero and Diet Coke, contain no calories.

Early this year, a group of health experts launched a campaign to reduce the amount of sugar added to food and soft drinks as part of an effort to reverse the UK’s obesity and diabetes crisis.

Action on Sugar said that the food industry would easily achieve a 20 to 30 per cent reduction in the amount of sugar added to products, which it said would result in a reduction of approximately 100 calories per day or more in those who are particularly prone to obesity.
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